May 2011
1 post
@jamessocol here's from JFK to SFO #FlightTrack
Posted via email from Matt Sokoloff | Comment »
November 2010
3 posts
No Food Network or HGTV as Scripps and AT&T Feud
November 05 No Food Network or HGTV as Scripps and AT&T Feud There is another programming blackout affecting AT&T U-verse customers — but this time the programmer says it’s not about money.Scripps Networks, the owner of HGTV, Food Network and several other cable channels, said Friday morning that its contract with AT&T had expired, forcing the channels...
No Food Network or HGTV as Scripps and AT&T Feud
November 05 No Food Network or HGTV as Scripps and AT&T Feud There is another programming blackout affecting AT&T U-verse customers — but this time the programmer says it’s not about money.Scripps Networks, the owner of HGTV, Food Network and several other cable channels, said Friday morning that its contract with AT&T had expired, forcing the channels...
The view from @adsummos NYC offices.
Posted via email from Matt Sokoloff | Comment »
October 2010
7 posts
1 tag
Photos from Missouri Trip - Mizzou Homecoming and...
See and download the full gallery on posterousMore photos to follow. Posted via email from Matt Sokoloff | Comment »
Watching the #Mizzou Tigers play OU. Looks like we...
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At ESPN College Game Day at Mizzou.
Posted via email from Matt Sokoloff | Comment »
Enjoying some gluten free bread. #Paleo
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Not what you want to see when you look down....
Posted via email from Matt Sokoloff | Comment »
Not what you want to see when you look down....
Posted via email from Matt Sokoloff | Comment »
Compensating Consumers for Behavioral Targeting
My brother recently wrote a post arguing that consumers should be compensated for being tracked so that online ads can be better targeted. I couldn’t disagree more (and not just because he’s my brother). There is no reason that consumers deserve to be compensated for being tracked. Scott claims that “the data carries no value to a consumer.” This is very untrue. Serving...
September 2010
2 posts
View from our hotel room in San Fran
See and download the full gallery on posterous Posted via email from Matt Sokoloff | Comment »
This is what Florida Hospital thinks is...
Posted via email from Matt Sokoloff | Comment »
August 2010
1 post
Paperwork all signed. @fordfiesta is officially...
Posted via email from Matt Sokoloff | Comment »
July 2010
5 posts
Google On Newspapers "The large profit margins...
The large profit margins newspapers enjoyed in the past were built on an artificial scarcity: Limited choice for advertisers as well as readers. With the Internet, that scarcity has been taken away and replaced by abundance. No policy proposal will be able to restore newspaper revenues to what they were before the emergence of online news. It is not a question of analog dollars versus digital...
The Best Interactive Newspaper — Clickable...
via Steve Johnson — Pragmatic Marketing Posted via email from Matt Sokoloff | Comment »
Useful Drool — Is crap content worth it?
via feedproxy.google.com A great slide show about useful drool on websites. Posted via email from Matt Sokoloff | Comment »
Got two of our new shutters up this p.m. 2/3 isn't...
Posted via email from Matt Sokoloff | Comment »
@SamChampion let Eliz Vargas know the jury I out...
Posted via email from Matt Sokoloff | Comment »
June 2010
5 posts
1 tag
Dan Pink's DRIVE
via feedproxy.google.com Great video…about to start reading this book. Posted via email from Matt Sokoloff | Comment »
This made my day - Behavioral targeting company...
OK granted they also thought I was - Trendy Home Maker - Disney Brand Buyer - An executive - In the market for Women’s Sunglasses - Living in Columbia, MO But other then that they were spot on. You can check out your online profile from one of leading behavioral targeting companies, Blue Kai. http://tags.bluekai.com/registry Posted via email from Matt Sokoloff | Comment » ...
SoDo Apartments doesn't get the importance of...
We had been living at the Lofts at SoDo Apartments for a year and a half. We were never quite happy there and the only thing that I could point back to was that I enjoyed living at my previous complex, Post Parkside, much more. I could never pin point exactly what the Lofts at SoDo Apartments didn’t do for me. I just realized what; the Lofts at SoDo Apartments are more concerned with...
Falls Park in Greenville, SC
Spending my birthday at Falls Park in Greenville, SC. Posted via web from Matt Sokoloff | Comment »
2 tags
Why Digital Advertising Doesn't Scale
There is a lot of discussion on why advertising spend within digital media has not grown in proportion to the amount of time people spend in digital media. But have a discussion long enough about advertising in digital media, and you are bound to end up in the same place: effective advertising in digital media does not scale efficiently. Simply stated, it is hard to spend a lot of money in...
May 2010
3 posts
Hey @HP I think this might be the worst place to...
via tweetie Posted via web from Matt Sokoloff | Comment »
@SBryant touched up the walls in the apartment....
via tweetie Posted via web from Matt Sokoloff | Comment »
@TijuanaFlats was a little skimpy on the chips....
via tweetie Posted via web from Matt Sokoloff | Comment »
April 2010
7 posts
Safari Under the Stars at Brevard Zoo
Posted via web from Matt Sokoloff | Comment »
Checking out the cheetahs at the Brevard Zoo.
via tweetie Posted via web from Matt Sokoloff | Comment »
How much is that doggie in the window?
via tweetie Posted via web from Matt Sokoloff | Comment »
Art in NYC of statues that look like they are...
via tweetie Posted via web from Matt Sokoloff | Comment »
Art in NYC of statues that look like they are...
via tweetie Posted via web from Matt Sokoloff | Comment »
"its like facebook status thing but not fb" — How...
With the announcment that the Library of congress is going to index tweets all the back to 2006 and google allowing anyone to search on old tweet, I got to thinking when I actually got on Twitter. A quick search on my Gmail account put me back into late 2006…although they didn’t seam to ever send me a registration confirmation. Maybe because I signed up on my phone. Either way I...
Ducks enjoying the sun by Lake Eola.
via tweetie Posted via web from Matt Sokoloff | Comment »
March 2010
9 posts
The great debate at out Passover table... Can...
via tweetie Posted via web from Matt Sokoloff | Comment »
My new fancy office
OK…so we’re still putting the furniture together. Posted via email from Matt Sokoloff | Comment »
This is my last week at Tribune...more on where...
This is part of the note I will be sending out this week. As you already may have heard, I am leaving my position at Tribune Interactive. I will be starting a new position at an interactive startup company in Orlando. The focus will be on helping online publishers and marketers engage consumers of interest across the leading web destinations. I’m excited to be able to build upon everything...
@abcnews @GMA shows map of US with the south east...
I guess they needed to make room for the gas pump? Posted via email from Matt Sokoloff | Comment »
2 tags
Why google shouldn't pick Orlando for the...
It’s with great pain that I write this but…I truly don’t think Google should pick Orlando as a city to instal their uber-high-speed internet. We’re just not taking advantage of what’s already out there. The city thinks that using Google Apps means that we are making full use of Google technologies and other technologies. Yes the city pays for Google Apps as their...
A must watch creative video on the future of the...
Posted via web from Matt Sokoloff | Comment »
Who knew a DUI could male you gay #badheadlines
via tweetie Posted via web from Matt Sokoloff | Comment »
On our ship. Leaving Miami in a few.
via tweetie Posted via web from Matt Sokoloff | Comment »
Morning TV shows like GMA should scrap their...
If TV websites, especially morning show sites, want to be successfull they should focus more on real time conversations then on posting clips after they air on their show. Tomorrow morning compare these two page: Good Morning America’s home page - http://abcnews.go.com/GMA/ GMA Anchor/Correspondents Twitter feeds - http://twitter.com/GMA/anchors-correspondents The GMA home page is...
February 2010
7 posts
Don't Become an Expert
Here’s a fantastic post about how being an expert is overrated. I couldn’t agree more. If anything being an expert too often means that you are comfortable with the knowledge you have and are unable to see changes that might be happening. Look at the newspaper industry and how many so called experts were too focused on protecting print revenue so they couldn’t see the...
2 tags
Charlie Crist is against gay adoptions in FL — How...
A friend of mine just asked me an important question via Facebook: Are you GOProud of this?http://www.orlandosentinel .com/news/local/crist-gay- adoption-ban-022110,0,4474 982.column He links of to a column by Scott Maxwell regarding Charlie Crist’s opposition to gay adoptions. Until recently candidates like Charlie Crist had me feed up with the republican party. I do see hope...
The GOP’s Big Tent? - GOProud participates in...
While I was flipping through the autobiography, a woman approached the booth. Catherine Sumner, it turned out, was part of GOProud, a group of openly gay Republicans and conservatives that for the first time is taking part in CPAC. “Is this your flyer?” Sumner demanded, waving the white and green pamphlet. Thus launched a debate about gays in the military that pretty much ended when the booth...
2 tags
Follow me on Google Buzz -...
So I’m using Google Buzz quite a bit and wanted to invite everyone to follow me on there. I’m posting more on there then on Twitter or Posterous. Here’s a link to my profile: http://www.google.com/profiles/MSokoloff Posted via web from Matt Sokoloff | Comment »
Love Mint.com but hate Mint.com customer service...
It’s great to have a fantastic website…but if you can’t provide quality customer service you are going to lose customers. I’ve been using Mint.com for a couple years and love it. I’ve referred it to many people and still would but I also would like to get some decent customer service. For your enjoyment and in hopes that Mint.com/Intuit will see this and fix their...
Why Google Buzz might just work - It's a good...
I had two quick thought about Google Buzz when I first heard about it: - Really, another status update site? - If Google is getting in the game they are going to be serious about it Now i’ve realized that the main reason it might just work is because it’s so connected to Gmail. As of this morning I have checked my “Buzz” at least 10 times and haven’t even looked at...
1 tag
Why some Democrats and Republicans don't support...
While the Republicans are being criticized for not supporting PAYGO, I thought it was important to highlight that not all the Democrats support the legislation. Fifteen democrats didn’t vote for it including Suzanne Kosmas of New Smyrna Beach who was at one point a cosponsor. Here is the explanation of why. Meanwhile, a Kosmas aide...